When technology meets the italian design ,we have Maestosa De’Longhi the superautomatic coffee machine. Thanks to the advanced technology we can make the perfect espresso and taste the unique italian coffee. The video shows the process of making the coffee from the inside of the machine to outside with a mix of live action clips and vfx in slow and fast motion. The commercial take inspiration from the automotive commercials, that slowly show the product enlighted in a dark background. The video was edited in different lenghts and languages: 30″ and 20″ for Europe, 60″ in Australia. Following the commercial 4 video tutorials to explain the technology of the machine.


De’Longhi International

What I Did

Video Editing

Program used

Adobe Premiere, After Effects